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By opening all its chat features to free members, Free And Single has lived up to its name and created a more active, accessible, and engaging dating environment for singles from all walks of life.The dating site has also earned a lot of goodwill from members who appreciate the chance to meet people online for free.In the last year, the team decided to adjust its flagship dating site to better reflect what singles want — which is a hassle-free place to meet people.Tim Taylor, Co-Founder of Free And Single, told us that many singles have lost faith in the traditional online dating model where singles pay a monthly subscription to chat with one another.Thanks to the site’s updates, members can save their cash and use it on their dates.Since its inception, Free And Single has set itself apart from the competition by paying attention to what singles want and putting their best interest first.The founders believed single men would be willing to bear the cost burden because they would have the security of knowing that women could respond to their messages.Free And Single thereby increased female engagement on the site and provided a threshold of entry to keep out guys who weren’t serious about making a commitment.
“We can’t thank you and your team enough,” said Jan and Martin, a married couple who met on the dating site in 2011.
“I want us to be recognized by our members as a trusted, friendly, approachable brand,” Tim said.
“When people talk about Free And Single, I want it to be in a positive way.
The number of members logging in per month went up by 20%, while the number of monthly active users increased by over 30%.
As it turns out, singles are more likely to use the site frequently when chatting and matching is totally free. Free And Single has increased its number of completed profiles by 43%, and the number of messages sent on the dating site has multiplied by 150%. “Word-of-mouth has increased dramatically, leading to more people joining and trying us out.” In fact, when Free And Single surveyed its new members last year, 60% of them said they joined the site because of a friend, colleague, or family member’s recommendation.
In response to this issue, Tim and his team have decided to make Free And Single a 100% free dating site from here on out.